Annie Organic Denim Side Button Jeans

£155.00
Indigo
Size: 4

Our composed Annie jeans are dyed with true indigo, a deep and ancient colour. Cut to a straight-leg shape with ankle-skimming hems, then finished with a buttoned jet pocket on the back.

Organic cotton denim with a touch of stretch. Indigo-dyed. Topstitched carpenter pockets. Buttoned jet back pocket. Ankle-skimming straight legs. Side corozo buttons.

Details

Machine wash. 98% organic cotton, 2% elastane.
Made in Turkiye.
There will be colour rub when new but with wash and wear the indigo-coloured dye will fade subtly and beautifully.

Size & Fit

Regular fit. Cropped. On the waist.
Studio model Gwen is 5ft 9.5in/176cm tall and is wearing a size 8.

Delivery & Returns

Reviews from Our Customers

The Making of our Organic Indigo Denim

Founded in 1953 in Kayseri, Turkey, Orta began as a spinning and weaving mill before turning to denim production in 1985. TOAST has been working with them for the past five years, driven by their use of organic, locally sourced cotton and the quality of the resulting fabric they produce. “Our goal is to create ethical, long-lasting and good quality denim that has a low, even positive, impact on the environment,” says Sedef Uncu Aki, director at Orta.

With a holistic approach to responsible production, every stage of the process at Orta is assessed for its impact. Arguably, none is more important than the water usage in indigo dyeing. “We have created a system called Indigo Flow, which uses up to 70 per cent less water than other methods, and it's the cleanest way of dyeing,” says Sedef.

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Denim Care Guide

Denim is a strong, durable fabric characterised by a twill weave and blue wash. It is traditionally made from cotton, though some varieties contain elastane to give it stretch. We value denim for its functionality, versatility, and how it softens with wear.

  • Wash denim sparingly to preserve colour and shape.
  • Use mild detergent and choose a wool or delicate machine setting at a maximum of 30°C.
  • Always turn inside out and fasten zips and buttons.
  • Wash with similar colours and avoid overloading the machine to prevent creasing.
  • Avoid wringing, tumble drying, and including denim in a spin cycle.
  • Press out water gently, reshape, and air dry flat or on a line.
  • Iron while damp, if needed.
  • Store folded or hang by folding over the knees with the waist down.